The Free Disease is Here!

Business Owner Alert: The Free Disease is Running Rampant!



The recent fall of the economy has created a disease more deadly than H1N1. It's called the Free Disease. The Free Disease (FD) has its origins when government policy began to subsidize basic living components such as housing and food back in the early 1970's. During the first auto bailout, a prominent auto executive asked the government for an 8-figure bailout. This caused the disease to erratically spread across the country. But it was about to build momentum.


More recently, FD reared its head in the bailouts of several banks, more auto industries, and an insurance company that lost money functioning as both an insurance company and mortgage banker.


So guess what? When you are operating your business to generate a profit, more and more people are expecting you to perform your services for free. Now, I'm not talking about discounts, specials or incentives. I'm talking about F R E E! And God help you if you say no. You and your business may be labeled as "unsympathetic" to the plight of the community and may be blackballed until you shut your doors. How dare you offer your services for a price or fee.


This insidious Free Disease is spreading across America like wildfire.


You can do something to innoculate your business from the Free Disease. But it takes some proactiveness on your part. You must reach out to the people who want to pay for great service. The difficult part is that they are not going to walk through your doors willy nilly. Your phones will not ring incessantly while you simultaneously work to take orders from the Internet.


You must work your business in a purposeful manner.


Go out and meet some new people today. Your business checking account will be glad you did.


Thanks for reading this blog.